Digital Marketing Instructor

Company Description: Zuvy is NavGurukul's digital learning initiative that empowers learners from marginalised communities to build sustainable careers in technology. By eliminating financial barriers, Zuvy offers cutting-edge Coding Finishing Schools and interactive learning pathways that address the tech industry's skills gap. Its AI-powered Learning Management System provides high-quality training at accessible costs, optimised for low-bandwidth environments. With a strong focus on AI, web development, and machine learning, Zuvy combines technical education with confidence-building, leadership development, and career readiness support. Instructors at Zuvy contribute directly to creating inclusive opportunities and expanding access to digital skills.

Role Description: The Digital Marketing Instructor is a part-time, on-site role responsible for teaching and mentoring learners in core and advanced digital marketing concepts. Day-to-day tasks include designing and delivering online lessons, developing teaching materials and assignments, and guiding learners through practical projects in areas such as social media, content, and performance marketing. The instructor will assess learner progress, provide constructive feedback, and support individualised learning needs through live sessions, discussions, and office hours. Additional responsibilities include staying current with industry trends, collaborating with the curriculum team to refine course content, and helping learners prepare for digital marketing roles through portfolio development and interview readiness. The role involves working closely with a diverse cohort, encouraging participation, and fostering an inclusive, supportive learning environment.

Qualifications

• Strong communication skills, including the ability to explain complex concepts clearly and engage diverse learners.
• Hands-on experience in marketing and digital marketing, with practical knowledge of campaign planning and analytics.
• Skills in training, mentoring, or teaching, preferably in online or blended learning environments.
• Experience with social media marketing, including strategy development, content planning, and platform management.
• Exposure to sales or growth-focused initiatives, such as lead generation, funnels, or performance optimisation.
• Familiarity with common digital marketing tools (e.g., Google Analytics, ad managers, email marketing platforms) is beneficial.
• Demonstrated ability to work independently in a remote setting and collaborate effectively with cross-functional teams.
• Prior experience teaching or training learners from diverse or underserved backgrounds is an advantage.
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.