Company Description
We are a SEBI-registered AIF Category III Fund headquartered in Mumbai, dedicated to delivering high-quality public market investment solutions to ultra-high-net-worth individuals (UHNIs), family offices, institutions, and fund of funds.
Key Responsibilities
- Plan, develop, and execute digital marketing strategies to increase brand awareness, traffic, and lead generation
- Manage and optimize digital campaigns across channels such as SEO, SEM, social media, email marketing, whatsapp marketing
- Create and coordinate digital content, including website updates, blogs, ads, landing pages, and social media posts
- Monitor and analyze campaign performance using analytics tools; prepare reports and insights for improvement
- Manage paid advertising campaigns (Google Ads, social media ads), including budgeting and ROI tracking
- Conduct keyword research, on-page optimization, and basic technical SEO improvements
- Coordinate with graphic designers, content writers, and external agencies for campaign execution
- Track market trends, competitor activities, and emerging digital marketing tools
- Support lead nurturing activities through email campaigns and marketing automation
- Maintain and improve website performance, user experience, and conversion rates
Required Experience, Skills And Qualifications
- Proven experience in digital marketing, particularly in the Finance sector.
- Proficient in digital marketing tools such as Google Analytics, Google Ads, SEMrush, and social media platforms.
- Strong understanding of SEO, PPC, email marketing, and content marketing strategies.
- Excellent communication and analytical skills, with the ability to interpret data and make informed decisions.
- Ability to manage multiple projects and campaigns simultaneously in a fast-paced environment.
