Digital Marketing Executive

About Us:

Headquartered in Singapore, we are a leading innovator in AI-powered solutions for the construction and building design industry. Our team blends expertise in AI/ML with deep knowledge in engineering and architectural design to deliver solutions that shape the future of building technology. We focus on developing deep-tech AI products that address complex challenges, advancing automation and intelligent algorithms for real-world applications.

Position Overview:

We are looking for a Digital Marketing Executive to join our team and help build a powerful online presence for our innovative products. As a key member of the marketing function, you will play a crucial role in driving brand awareness, digital engagement, and customer acquisition across multiple online channels.

This is an exciting opportunity for a fresh graduate or early-career professional with a passion for content, creativity, and performance marketing. You will work closely with our product, design, and business teams to craft compelling campaigns, manage social media, optimize digital strategies, and contribute to the overall growth of our brand.

Key Responsibilities:

• Assist in developing and executing digital marketing campaigns across web, email, social media, and other channels.
• Create engaging content (visual and written) tailored to our target audience in the AEC industry.
• Manage social media platforms (LinkedIn, Twitter, etc.), including scheduling posts, responding to comments, and monitoring performance.
• Support SEO and SEM initiatives by conducting keyword research, optimizing content, and tracking performance metrics.
• Coordinate with external agencies or freelancers for design, video, and other creative needs.
• Analyze campaign results and provide actionable insights to improve digital strategies.
• Stay updated on digital marketing trends, tools, and best practices relevant to B2B SaaS and the construction tech industry.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Strong interest in digital marketing, with basic understanding of SEO, social media, and analytics tools (Google Analytics, Meta Business Suite, etc.).
• Excellent communication and copywriting skills.
• Creative mindset with a keen eye for detail and visual storytelling.
• Familiarity with content creation tools like Canva, Adobe Creative Suite, or similar platforms is a plus.
• Ability to work independently in a remote setup and collaborate across teams.
• Bonus: Interest in AI, software, or the AEC industry.

What We Offer:

• A competitive salary and benefits package.
• Hands-on experience with a fast-growing company at the intersection of AI and the built environment.
• Mentorship and learning opportunities to grow your marketing career.

The chance to shape the voice of a product revolutionizing how buildings are designed and constructed.

• A collaborative, inclusive work culture that values initiative, creativity, and continuous learning.