Digital Marketing Executive

Company Description

Transrec delivers innovative fleet safety, GPS tracking, and AI-powered dashcam solutions tailored for transport operators and commercial fleets across Australia. Our technology provides real-time vehicle visibility, live video access, and driver safety insights to help reduce risk, improve compliance, and enhance fleet management. We cater to fleets of all sizes with scalable solutions, flexible pricing, and Australia-based professional installation and support. With advanced capabilities like AI dashcams, GPS tracking, fleet safety software, and driver behavior monitoring, Transrec is a trusted partner for modern fleet intelligence.

About the Role

We are hiring ahands-on Digital Marketing Executivewho can independently manage and scale our online marketing. This is a performance-focused role for someone who understands PPC, lead generation, and e-commerce growth and can also design their own creatives.

If you enjoy running campaigns, testing strategies, and seeing real ROI results this role is for you.

What You'll Do

Plan, launch, and optimize Google Ads & paid social campaigns

Run end-to-end PPC campaigns (keywords, ads, targeting, budgets)

Generate B2B & e-commerce leads and sales

Create high-converting ad creatives, banners, and visuals

Manage and optimize landing pages

Monitor analytics and improve campaign ROI

Handle social media marketing & content posting

Manage marketing budgets effectively

Create e-commerce ads focused on conversions

Must-Have Skills

Google Ads / PPC expertise

SEO & SEM knowledge

Social media advertising (FB, IG, LinkedIn)

Experience in B2B marketing

E-commerce ad experience

Basic graphic design skills (Canva/Adobe)

Understanding of analytics tools (Google Analytics, etc.)

Strong copywriting/content skills

Experience Required

• 3-5 years in Digital Marketing / Performance Marketing
• Proven experience inB2B and e-commerce ad campaigns
• Ability to work independently (no separate design team)

What We Offer

Performance-based growth opportunities

Freedom to test and scale campaigns

Real impact on company growth

Fast-paced and supportive work environment

Ideal Candidate

Someone who:

• Thinks ROI first
• Enjoys experimentation & scaling ads
• Is both creative and analytical
• Can handle campaigns from idea execution results

Apply if you are confident in generating leads, sales, and measurable results.