Company Description
The Dentique, an advanced dental clinic in Kolkata, was founded by renowned dental practitioner Dr. Bejoy Banerji, who has over 50 years of experience in Precision Operative Dentistry and Oral Care. Known for its focus on patient comfort and hygiene, the clinic features four private dental lounges and a team of dedicated, qualified doctors working under the guidance of Dr. Banerji. Ideally located on Middleton Street in the Park Street area, The Dentique provides state-of-the-art oral care services in a patient-friendly environment. Additionally, convenient amenities like free parking are available for patients visiting the clinic.
Role Description
This is a full-time on-site role for a Digital Marketing Executive based in Kolkata. The Digital Marketing Executive will be responsible for planning, executing, and optimizing digital marketing campaigns. Daily tasks will include managing social media marketing efforts, monitoring web analytics, creating targeted digital content, and ensuring consistent brand messaging across various platforms. The role requires collaboration with the broader marketing team to achieve campaign objectives and drive engagement.
Qualifications
- Proficiency in Marketing and Communication to create and implement effective strategies
- Experience in Social Media Marketing, including managing and monitoring social media platforms
- Skills in Web Content Writing to produce engaging and relevant content
- Strong ability to analyze data using Web Analytics tools to optimize digital campaigns
- Excellent teamwork, organization, and project management capabilities
- An understanding of SEO principles and basic graphic design experience is a plus
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field