Position : Digital Marketing executive
Location : Chennai, Alwarpet
Salary : Best in industry
Overview
The Digital Marketing Executive plays a crucial role in developing and implementing digital marketing strategies to enhance brand presence and drive lead generation and customer acquisition. They are responsible for creating, managing, and optimizing digital campaigns across various channels to maximize ROI and brand awareness.
Key Responsibilities
- Develop and execute digital marketing campaigns across various platforms.
- Conduct market research to identify digital marketing trends and opportunities.
- Manage and optimize website content, SEO, and SEM strategies to improve online visibility and lead generation.
- Create engaging and creative content for social media, email, and website.
- Analyze campaign performance using web analytics tools and optimize strategies accordingly.
- Collaborate with cross-functional teams to create digital marketing collateral and assets.
- Monitor and report on digital marketing KPIs and ROI.
- Stay updated with the latest digital marketing technologies and best practices.
- Manage and maintain the company's social media presence.
- Identify and implement innovative digital marketing strategies.
Required Qualifications
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in developing and implementing digital marketing strategies.
- Proficiency in web analytics tools such as Google Analytics.
- Strong understanding of SEO and SEM best practices.
- Experience in managing social media platforms and campaigns.
- Excellent written and verbal communication skills.
- Ability to multitask and manage multiple projects simultaneously.
- Strong analytical and problem-solving skills.
- Knowledge of email marketing platforms and best practices.
- Ability to work effectively in a fast-paced, dynamic environment.
Skills: digital marketing,poster design,corel