Digital Marketing Executive (Google & Meta Ads)
Job Overview
We are looking for a results-driven Performance Marketing Executive with hands-on experience in Google Ads and Meta Ads. The ideal candidate should be skilled in creating, managing, and optimizing data-driven campaigns that generate measurable outcomes such as leads, admissions, and conversions.
Key Responsibilities
- Plan, execute, and optimize Google Ads & Meta Ads campaigns
- Run performance-focused campaigns with clear ROI targets
- Monitor budgets, bids, and daily performance metrics
- Create compelling ad copy and content when required
- Conduct A/B testing and continuous campaign improvements
- Use the latest AI tools and automation for better efficiency and scaling
- Track, analyze, and report campaign performance regularly
- Coordinate with creative and content teams
Requirements
- Minimum 2 years of hands-on experience in performance marketing
- Graduation is a must
- Strong understanding of result-oriented paid ad strategies
- Ability to write basic marketing content and ad copies
- Knowledge of latest AI tools for ads and marketing automation
- Excellent communication and coordination skills
- Analytical mindset with data interpretation skills
Preferred
- Experience in education/ Edtech or lead generation campaigns
- Google & Meta certifications
Location:
Baner-Balewadi, Pune - 411045
