Job Description: Digital Marketing Executive
Position: Digital Marketing Executive
Experience: 0 to 1 Year
Location: Mohali
Employment Type: Full-Time
Job Summary: We are looking for a motivated and detail-oriented Digital Marketing Executive with 0 to 1 years of experience to join our digital marketing team. The ideal candidate will have a foundational understanding of Digital Marketing.
Key Responsibilities:
- Assist in the development and execution of digital marketing campaigns across various platforms, including social media, email, and search engines.
- Support the creation of engaging content for social media, blog posts, newsletters, and website updates.
- Monitor and report on the performance of digital marketing campaigns using tools such as Google Analytics, social media insights, and email marketing metrics.
- Help manage and optimise social media profiles and pages (e.g., Facebook, Twitter, LinkedIn, Instagram).
- Conduct market research to identify trends and opportunities for campaign improvement.
- Assist in the coordination of online advertising efforts, including pay-per-click (PPC) and display ads.
- Collaborate with the design team to create visually appealing marketing materials.
- Support the planning and execution of email marketing campaigns, including list management and performance tracking.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Basic understanding of digital marketing principles and tools.
- Familiarity with social media platforms (Facebook, Twitter, LinkedIn, Instagram, etc.).
- Knowledge of Google Analytics and other analytics tools is a plus.
- Strong written and verbal communication skills.
- Eagerness to learn and adapt to new technologies and marketing trends