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Medkart Pharmacy

Digital Marketing Executive

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Job Description

We are seeking a proactive and creative Digital Marketing Executive with a strong focus on Social Media Management to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing social media strategies across platforms to increase brand visibility, engagement, and conversions.

Key Responsibilities:

1. Social Media Management (Primary Responsibility)

  • Develop, implement, and manage social media strategies for platforms such as
  • Instagram, Facebook, LinkedIn, YouTube, and X/Twitter.
  • Plan, schedule, and publish content using social media management tools.
  • Monitor, respond, and engage with the online community.
  • Collaborate with internal teams to generate engaging content.
  • Track trends and competitor movements.
  • Manage social media calendars.

2.Content & Creative Coordination

  • Brief the design team
  • Assist in writing captions and content.
  • Identify influencer collaboration opportunities.

3.Campaign Execution & Optimization

  • Support paid social media campaigns.
  • Ensure campaigns are tracked properly.
  • Monitor performance and suggest optimizations.

4.Analytics & Reporting

  • Track metrics such as reach, engagement, followers, CTR, and conversions.
  • Prepare weekly and monthly performance reports.
  • Analyze audience behavior.

5.Brand Management

  • Maintain brand voice and consistency.
  • Ensure adherence to brand guidelines.
  • Support brand-building activities.

Experience: 1-3 years

CTC offered: upto 3LPA (based on the interview)

Location: Ahmedabad

If interested please share your CV at [Confidential Information]

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About Company

Job ID: 137381215

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