Digital Marketing Executive

We are looking for an digital marketing executive who can manage end-to-end online marketing activities for our brand. The candidate should be able to handle social media, basic ad campaigns, content creation, coordination, and reporting to drive online sales.

Key Responsibilities

• Handle end-to-end e-commerce marketing activities for the brand
• Plan and execute online campaigns to generate sales and leads
• Manage Meta Ads (Facebook/Instagram) including setup, optimization & reporting
• Support basic Google Ads (Search/Shopping) campaign execution
• Manage social media pages (Instagram/Facebook) and ensure consistent posting
• Create creatives and marketing materials using Canva (offers, banners, ads)
• Create/review reels and short videos for promotions (basic editing preferred)
• Write ad copies, captions, product content, and promotional messages
• Track performance daily (ROAS, leads, sales, engagement) and prepare reports
• Monitor competitors, trends, and suggest new ideas to improve online growth.