Digital Marketing Executive

We are seeking a highly skilled Digital Marketing Executive to join our team. In this role, you will be responsible for planning and implementing digital marketing activities along with social media strategies across a range of verticals for our brand in order to achieve monthly and annual revenue targets.

Roles & Responsibilities:

• · Plan, analyse, and continuously improve digital marketing campaigns across various platforms, including Google Ads, Facebook Ads, and Instagram Ads
• · Paid Ads- You will be responsible to create and manage different kinds of ads on Google/Linkedin/facebook/Instagram/WhatsApp
• · Monitor campaign performance, including bid and budget optimization, to maximise ROI and achieve business objectives
• · Conduct regular experiments and tests to optimise campaign performance and provide actionable insights to the team
• · Develop effective digital marketing strategies and ensure consistent brand messaging
• · Utilise paid search techniques to enhance online presence and generate qualified leads
• · Generate comprehensive reports on campaign performance, including key metrics, trends, and actionable recommendations.
• · Perform in depth Competitor Analysis
• · Other duties as assigned by the management team

Requirements:

• Expertise in both B2B & B2C Digital Marketing Campaigns with a strong portfolio of successful campaigns
• Prior experience in the Ed-Tech Industry is an added bonus
• Proficiency in digital marketing tools and platforms, including SEO, SEM, social media management, email marketing, and content management systems
• Minimum 2+ years of experience managing Google Ads, Facebook Ads, and Instagram Ads
• Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
• Proficient in keyword research, analysis, and optimization techniques
• Detail-oriented and highly organised, with the ability to manage multiple projects simultaneously
• Proficiency in using analytics tools and platforms such as Google Analytics
• Excellent understanding of digital marketing concepts

Job Location: Infopark, Kochi, India

Note: This is a full time position. No WFH option available. Also, we prefer immediate joiners.

Send your resumes to [Confidential Information]

About ISDC:

ISDC (International Skill Development Corporation) is a leading International Provider for British Education and Skills with an active presence in India, working in partnership an excess of 300 Universities and Higher Education Providers by Developing and Upgrading the Academic Degrees for Future to Seek External Accreditations / Memberships / Qualifications along with the University Degrees. ISDC is working with UK Skills Federation, Scottish Qualification Authority, large number of universities and an excess of 25 Professional Bodies in UK for their Market Expansion, Transnational Education and Growth.

For more details visit: www.isdcglobal.org