- Manage and execute social media marketing strategies across Instagram, Facebook, and LinkedIn.
- Create engaging content including posts, captions, and reels aligned with current trends.
- Plan, shoot, and edit short-form video content using a smartphone.
- Run and optimize Meta (Facebook & Instagram) ad campaigns for lead generation and brand awareness.
- Coordinate and manage influencer marketing campaigns including UGC collaborations.
- Communicate with influencers for content creation, delivery timelines, and campaign execution.
- Analyse campaign performance and improve strategies based on data and insights.
- Engage with audience through comments, DMs, and community management.
- Research trends, competitors, and viral content formats.
- Coordinate with clients for approvals, feedback, and campaign updates.
- Assist in generating leads through digital marketing strategies.
- Maintain content calendars and ensure timely execution of campaigns.
About Company: Lead Nexus is a creative branding and social media agency dedicated to helping brands build a strong and meaningful presence in the digital world. We believe that a powerful visual identity and clear communication are the foundation of every successful brand.