Job Description
Job Title: Digital Marketing Executive (01 Year Experience)
Location: Indore (Onsite)
Shift Timing: 6:00 PM 3:00 AM
Experience: 0 1 Year
Job Overview
We are looking for a passionate and detail-oriented Digital Marketing Executive who has basic knowledge of Meta Ads and Google Ads. The candidate should understand campaign structure, audience targeting, ad performance metrics, and digital marketing fundamentals.
Key Responsibilities
Assist in planning, creating, and optimizing Meta (Facebook & Instagram) ad campaigns
Support Google Ads campaign setup (Search, Display, etc.)
Work on campaign structure including Campaign Ad Set Ad
Perform audience targeting including Custom Audience and Lookalike Audience
Monitor campaign performance and suggest optimizations
Support retargeting campaigns using Meta Pixel / tracking tools
Manage daily and lifetime campaign budgets
Understand and monitor ad learning phase performance
Troubleshoot ad delivery issues
Track and analyze campaign metrics and conversions
Required Skills / Knowledge
Meta Ads Knowledge
Understanding of Campaign, Ad Set, and Ad structure
Knowledge of campaign objectives
Basic knowledge of audience targeting
Understanding of Custom Audience vs Lookalike Audience
Basic understanding of Pixel and Retargeting
Knowledge of Learning Phase concept
Google Ads Knowledge
Understanding of Search, Display, and other campaign types
Difference between Search Ads and Display Ads
Knowledge Of Keywords And Match Types
Broad Match
Phrase Match
Exact Match
Basic understanding of Quality Score
Knowledge of Conversion Tracking
Understanding of Organic vs Paid Search
Important Marketing Metrics (Basic Understanding Required)
CPC (Cost Per Click)
CTR (Click Through Rate)
CPM (Cost Per 1000 Impressions)
CPA / CPR (Cost Per Acquisition / Cost Per Result)
Conversion Rate
Qualifications
Bachelor's or Master's degree in Marketing, Business, or a related field. Degree must be completed; pursuing candidates will not be considered.
Digital Marketing Certification (if available)
Basic knowledge of MS Excel, ChatGPT, and Canva
Soft Skills
Good communication skills
Analytical thinking
Willingness to work in night shift
Quick learner and team player
About Company: ZingMind Technologies is a product and service-based company specializing in end-to-end solutions for organizations looking to build, migrate, manage, secure, and optimize their digital cloud & Big data strategy. Whether organizations are looking for Public, Hybrid, or Private Cloud solutions, ZingMind Technologies takes pride in being a single partner for cloud transformation to Azure, GCP, and AWS. In addition, ZingMind Technologies is here to help strategically move clients businesses forward with cloud solutions and prepare them for their cloud journey.
