Digital Marketing Executive

salary range : 20k - 30k

Company Description Exceptional Ad Agency is a specialized D2C revenue-scaling marketing agency focused on solving core ecommerce challenges such as low conversion rates, poor retention, and high costs per order. The agency has developed a proven Ecommerce Revenue Scaling Framework (POEE) that helps D2C brands add $50K–$200K to monthly recurring revenue within 90 days through Meta Ads, email marketing, and conversion rate optimization. Exceptional Ad Agency commits to delivering at least 30% sales growth for D2C brands in under 90 days, with a guarantee to continue working at no cost if results are not met. The team is dedicated to data-driven performance, growth experimentation, and long-term client success.

Role Description This is a full-time, on-site Digital Marketing Executive role based in Rajkot. The Digital Marketing Executive will plan, execute, and optimize performance marketing campaigns for D2C brands, with a strong focus on Meta Ads and other paid channels. Daily responsibilities include managing social media marketing activities, creating and reviewing web content for ads and landing pages, and monitoring web analytics to improve conversion rates and ROAS. The role involves collaborating with internal teams to develop campaign strategies, preparing performance reports, and suggesting data-backed improvements across email marketing and CRO initiatives. The Digital Marketing Executive will also participate in client discussions, ensuring marketing initiatives align with each brand's growth targets.

Qualifications

• Marketing and Social Media Marketing skills, with experience in planning and executing performance campaigns for D2C or ecommerce brands.
• Strong Communication and Web Content Writing skills for crafting clear, persuasive ad copy, landing pages, and campaign messaging.
• Ability to work with Web Analytics tools to track key metrics, interpret data, and optimize campaigns for conversions and revenue growth.
• Familiarity with Meta Ads and other paid advertising platforms; experience with email marketing and CRO is highly beneficial.
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Attention to detail, analytical mindset, and comfort working in a fast-paced, target-driven environment.
• Ability to collaborate with cross-functional teams and maintain a professional, inclusive approach to client and team interactions.