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Dechcept

Digital Marketing Executive

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  • Posted 13 months ago

Job Description

Publishing & Engagement

  • Optimize the social media account to ensure brand consistency
  • Creating & Managing Social Media Accounts
  • Social media publishing for clients & Dechcept with caption writing
  • Edit and post videos, stories, podcasts, and audio content to online sites
  • Engagement on So Run all kinds of performance ads, like Lead generation, Awareness, traffic, engagement, Sales shopping
  • social Media Platforms
  • Online Reputation Management

Ads

  • Do Ads planning, which includes targeting, budgeting etc
  • Creating, Managing & Observing Ads on Facebook and Google
  • Generating quality leads for the clients
  • Management of Facebook and Google AdWords accounts, Online marketing platforms used to generate sales
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Daily Leads update in Client Group

SEO & Guest Blogging

  • Update blogs on website
  • Website Updation
  • Prepare Checklist for SEO includes DA, PA
  • Check Tool integrated
  • Keyword research
  • On page audit
  • Add backlinks in off page & guest blogging
  • Track and analyze website traffic flow and provide regular internal reports

Project Co-ordination

  • Write emails & messages professionally to record all discussions with the client
  • Acting as an social media account manager for all the clients
  • Be the interface between the client and the operations team from contract to completion of deliverables
  • Co-ordination and Take follow ups from team, clients & vendors

Planning & Reporting

  • Monthly Report analysis, generation & sharing with team & client
  • Do weekly planning & wrap up of projects
  • Generate Ads reports

Research & Analysis

  • Monitoring and analyzing social media metrics such as engagement, reach, and conversions to assess the effectiveness of social media campaigns.
  • Evaluating the performance of email marketing campaigns, including open rates, click-through rates, and conversion rates, and optimizing campaigns based on this data.
  • Research current trends
  • Conducting keyword research to identify relevant terms and phrases that can be targeted in search engine optimization (SEO) and pay-per-click (PPC) campaigns
  • Keeping abreast of the most recent developments in digital marketing technology and market trends.

Influencer Management

  • Researching and identifying influencers within the brand's niche or industry who have a relevant and engaged audience that aligns with the brand's target demographic.
  • Negotiating terms of collaboration with influencers, including compensation, deliverables, and timeline, while ensuring that agreements are mutually beneficial for both parties.
  • Collaborating with influencers to develop creative campaign concepts and strategies that align with the brand's marketing objectives and resonate with their audience.
  • Monitoring the performance of influencer campaigns in real-time, tracking metrics such as reach, engagement, and conversions, and analyzing data to assess the effectiveness of the campaign.
  • Managing contracts and agreements with influencers, ensuring that all terms and conditions are met, and handling any legal or logistical issues that may arise.
  • Analyze the performance of influencer campaign.

More Info

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About Company

Job ID: 97029527