Digital Marketing Executive

Clans Machina is a forward-thinking clean-energy solutions provider committed to advancing India's journey to renewable energy adoption. Specializing in solar, electric vehicle (EV), and waste-to-energy technologies, the company equips homes, businesses, and industries to achieve up to 80–90% energy savings while significantly reducing their carbon footprint. As a trusted channel partner of Tata Power Solar and a Startup India Recognized company, Clans Machina delivers premium rooftop solar systems with customized design and seamless project execution. With a mission to build a Zero Electricity Bill Nation, the company is dedicated to making clean energy solutions accessible, affordable, and sustainable for families and small-to-medium enterprises (MSMEs) across India.

This is a full-time, on-site role for a Digital Marketing Executive based in Bhubaneswar. The Digital Marketing Executive will be responsible for creating and executing marketing strategies, managing social media campaigns, generating engaging web content, and analyzing web analytics to track and optimize performance. The role includes collaborating with teams to develop content that aligns with brand messaging, analyzing engagement data, and driving online campaigns to achieve business objectives.

• Proficiency in Marketing and Communication strategies, with the ability to craft compelling campaigns.
• Skill in Social Media Marketing, including managing platforms and driving engagement.
• Experience in Web Content Writing, with an ability to produce creative and SEO-friendly content.
• Knowledge of Web Analytics to evaluate campaign performance and optimize digital marketing efforts.
• Strong analytical and organizational skills with attention to detail.
• Ability to work independently and collaboratively in a team environment.
• Experience in the renewable energy or sustainability sector is a plus.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.