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Digital Marketing Executive

Digital Marketing Executive

Alliance Recruitment Agency
6-8 Years
Not Disclosed
Early Applicant
  • Posted a day ago
  • Be among the first 10 applicants

Job Description

Hiring: Digital Marketing Executive

Location: Andheri East, Mumbai

Experience: 6 Months – 2 Years

Department: Marketing

Working Days: Monday to Saturday (6 Days)

About the Role

We are looking for a creative and proactive Digital Marketing Executive to strengthen our online presence, build brand awareness, and execute digital marketing campaigns.

The role offers an opportunity to work with innovative AR/VR training solutions across industries such as manufacturing, defense, safety, and vocational training.

Key Responsibilities

  • Develop and execute digital marketing strategies across LinkedIn, YouTube, and other platforms.
  • Create engaging content including social media posts, blogs, videos, case studies, and product content.
  • Manage and optimize social media accounts for brand awareness and engagement.
  • Plan and maintain a content calendar to ensure consistent publishing.
  • Track campaign performance using CTR, CPC, engagement, and conversion metrics.
  • Support SEO, SEM, paid advertising, and digital campaign optimization.
  • Coordinate with freelancers and agencies for graphic design, photography, videography, and video editing.
  • Plan and coordinate product shoots, company shoots, and project videos.
  • Collaborate with sales, product, and design teams to develop relevant marketing content.
  • Ensure approved content is scheduled and published on time.

Required Skills & Qualifications

  • 6 months to 2 years of experience in Digital Marketing.
  • Strong content creation, copywriting, and communication skills.
  • Knowledge of SEO, SEM, social media marketing, and analytics tools.
  • Familiarity with Canva, Adobe Suite, or similar creative tools.
  • Understanding of paid advertising and campaign optimization.
  • Experience in LinkedIn marketing and B2B content creation is preferred.
  • Good coordination and freelancer/vendor management skills.
  • Creative, proactive, and detail-oriented approach.
  • Bachelor's degree in Marketing, Communications, or a related field.

What We Offer

  • Opportunity to work on high-impact campaigns across multiple industries.
  • Exposure to innovative AR/VR technologies and digital marketing.
  • Collaborative and growth-oriented work environment.
  • Exposure to B2B and government-sector marketing initiatives.

Interested candidates can share their CV at: [Confidential Information]

Please mention your Current CTC, Expected CTC, and Notice Period.

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