Digital Marketing Consultant – Star Plus

Lead day-to-day social media management for Star Plus shows, including copywriting, creative development, posts, and reels.

Plan and execute digital campaigns with internal teams and external agencies.

Manage always-on social content, ensuring alignment with brand tonality and cultural relevance.

Track social media and content trends to inform platform strategies.

Provide qualitative feedback on creative assets including visuals, captions, hooks, and edits.

Support influencer and talent-driven content initiatives to amplify reach.

Collaborate with media and digital partners to maximize campaign reach and performance.

Review and refine social content based on performance metrics and platform insights.

Stay updated with emerging social media platforms and trends to enhance digital engagement.