Digital Marketing & Brand Manager

Company Description

Founded in 1996 by Carris Pipes & Tubes Pvt. Ltd., Aquatech is a leading manufacturer of water storage tanks, renowned for its commitment to quality, durability, and innovation. As South India's largest and the nation's second-largest water storage tank producer, Aquatech employs state-of-the-art PLC Bi-axial Rotational Moulding technology for enhanced strength and durability. With production facilities across Kerala, Andhra Pradesh, and Tamil Nadu, the company boasts a daily production capacity of 10-12 lakh litres and a well-organized distribution network. Aquatech's products are known for their compliance with international standards such as ISO and BIS, and the brand serves diverse sectors, including water storage, cold storage, waste management, defense, agriculture, and automotive industries with over 140+ product categories.

Role Description

This is a full-time, on-site position located in Kodanad, Perumbavoor, for a Digital Marketing & Brand Manager. The role involves strategizing, executing, and analyzing digital marketing campaigns across multiple platforms to enhance brand visibility and engagement. Responsibilities include managing social media channels, overseeing content creation for digital campaigns, developing marketing strategies, implementing SEO strategies, analyzing market trends, and monitoring overall brand performance. The Digital Marketing & Brand Manager will also collaborate with internal teams to align marketing initiatives with the brand's overarching goals.

Qualifications

• Proficiency in digital marketing strategies, including SEO, SEM, and social media marketing
• Demonstrated ability in brand management, content creation, Lead generation, strategy and campaign execution
• Strong skills in data analysis, market research, performance tracking, and improving sales
• Experience with tools like Google Analytics, social media management platforms, and email marketing software
• Excellent communication and leadership abilities to coordinate with cross-functional teams
• Bachelor's degree in Marketing, Business, Communications, or a related field (Master's degree is a plus)
• Familiarity with manufacturing or industrial sectors is advantageous
• Ability to work on-site in Perumbavoor and manage multiple projects simultaneously in a fast-paced environment