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penthara technologies

Digital Marketing Associate

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  • Posted a month ago
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Job Description

We are looking for a star player who can help us build digital relationships with our customers.

From an attitude perspective these attributes would be a great fit for us:

  • Humility
  • Honesty
  • Empathy
  • Creativity
  • Team player
  • Growth mindset

Shift Timings:

Evening Shift 5:00PM to 02:00AM IST (Non Negotiable, We work mostly with US customers in EST Time Zone)

Key Responsibilities and Skills

  • Create, schedule, and manage social media content, ensuring proactive engagement and community management
  • Plan digital campaign calendars and execute key marketing initiatives, including webinars, newsletters, and outreach campaigns
  • Implement on-page, off-page, and technical SEO strategies to improve website performance and search rankings.
  • Use tools like Google Analytics to track campaign performance, generate reports, and provide creative recommendations for improvement.
  • Identify and attract potential leads through digital marketing strategies, including outreach, email marketing, and paid/organic campaigns.
  • Maintain and track lead data in HubSpot (or equivalent CRM) to optimize marketing and sales alignment.
  • Create and manage email campaigns using tools like Mailchimp or Mautic, ensuring high engagement and conversion rates
  • Work closely with other departments to align marketing activities with business goals.
  • Research keywords and write SEO-optimized blogs to drive organic traffic and improve search visibility.
  • Hands-on experience with social media management tools (e.g., Hootsuite, Buffer) and marketing automation platforms.
  • Utilize Apollo (or similar prospecting tools) to identify and engage with potential leads, supporting outreach efforts to expand brand reach
  • Google Ads, HubSpot, or other digital marketing certifications are a plus.

Requirements

Education:-Any Graduate or Post Graduation Degree/Diploma

Experience:- 6month - 1 year



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Job ID: 128619801