Digital Marketing and Content Executive

Company Description

Metro Multimedia Technologies (Digital) [MMTD] is a leading digital printing company in India, operating state-of-the-art large-format digital printing facilities in Mumbai and Delhi. With over 20 years of expertise, MMTD is recognized as a pioneer in the industry, delivering exceptional quality using advanced Durst printing technology. The company takes pride in its strong partnerships with some of India's most respected brands and continues to set standards in the digital printing landscape.

Role Description

This is a full-time, on-site role based in Lower Parel, Mumbai for a Digital Marketing and Content Executive. The role involves handling social media marketing campaigns, creating and managing digital marketing strategies, writing engaging web content, and developing content strategies. The role requires hands-on expertise in SEO, paid media, and content marketing to drive brand awareness and generate qualified B2B leads. Additionally, you will oversee the creation and distribution of content, ensuring alignment with brand messaging and objectives, while effectively communicating with diverse stakeholders.

Key Responsibilities

• Optimize and manage the company website to improve SEO performance.
• Plan, run, and monitor Google Ads and LinkedIn Ads campaigns with measurable ROI.
• Develop and support content for blogs, LinkedIn posts, and the company website.
• Capture content at events, tradeshows, open houses, customer visits (occasional travel required)
• Create engaging content and develop/implement campaigns.
• Execute email marketing campaigns and automation workflows.
• Ensure consistent messaging and branding across all digital platforms.

Qualifications

• 24 years of experience in digital marketing (B2B experience preferred).
• Strong knowledge of SEO, Google Ads, LinkedIn Ads, and Analytics tools.
• Good content writing and communication skills.
• Familiarity with Canva/Adobe for basic creative editing.
• Analytical, detail-oriented, and confident working with KPIs.
• Bachelor's degree required.
• Creative thinking and a passion for digital marketing and content creation.