Engagement Type: Part-time / Freelance / Contract
Location: Remote
Hours: Flexible, to be mutually agreed based on scope
Compensation: Retainer / hourly / project-based fee, based on experience and deliverables
Role Summary
We are looking for a hands-on Digital Marketing & Growth Specialist to help build brand visibility, audience engagement, and lead generation across digital channels. This role is suited for someone who can work independently and manage both content and growth execution across multiple platforms.
Key Responsibilities
Content & Social Media
- Create and publish content for LinkedIn, Instagram, X (Twitter), and other relevant platforms
- Build content formats such as posts, threads, carousels, reels, stories, and newsletters
- Adapt messaging for founders, CXOs, enterprise buyers, and broader audiences
- Maintain a consistent content calendar and posting rhythm
Paid Growth
- Run or support paid campaigns on Meta, LinkedIn, and other relevant channels
- Test creatives, copy, audiences, and formats
- Track performance metrics and recommend improvements
Brand & Community Growth
- Grow audience presence through organic engagement, collaboration, and platform-native tactics
- Support community building, email list growth, and campaign amplification
- Identify low-cost acquisition opportunities such as webinars, partnerships, and niche communities
Reporting
- Track and report weekly or fortnightly on content and campaign performance
- Share insights, recommendations, and next actions
What Success Looks Like
First 30 Days
- Brand audit completed
- Platform strategy and content calendar set up
- Posting system live across priority channels
- Baseline metrics established
First 60 Days
- Consistent content publishing across LinkedIn, Instagram, X, and other selected channels
- First campaign tests run or optimized
- Early growth trends visible
- Reporting cadence active
First 90 Days
- Stronger and more consistent brand presence
- Measurable audience growth and engagement
- Repeatable content and campaign workflow in place
- Qualified inbound interest beginning to build
Skills: enterprise,digital,digital marketing,amplification,linkedin,campaigns,digital content creation,advertising and promotion
