Digital Advertisement Intern

We are looking for a motivated Digital Advertising Intern to support our marketing team in planning, executing, and optimizing online ad campaigns. The intern will gain hands-on experience across platforms like Google Ads and social media advertising while learning performance marketing fundamentals.

Key Responsibilities

• Assist in creating, launching, and managing paid campaigns on Google Ads, Facebook & Instagram Ads, and LinkedIn Ads.
• Support ad copywriting, creative planning, keyword research, competitor analysis, and audience targeting.
• Monitor and analyze campaign performance using CTR, CPC, and Conversion Rate.
• Prepare daily/weekly reports and provide performance insights.
• Assist in A/B testing, campaign optimization, and ROI improvement.
• Suggest budget adjustments based on performance data.
• Collaborate with design and content teams for creatives and ad copy.
• Support overall marketing campaigns and promotional activities.

Requirements

• Completed a degree in Marketing, Business, or related field.
• Basic knowledge of digital marketing concepts.
• Familiarity with tools like Google Ads, Meta Ads (preferred but not mandatory).
• Strong analytical and problem-solving skills.
• Proficiency in MS Excel / Google Sheets is a plus.
• Good communication and teamwork skills.

Nice to Have

• Basic understanding of Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads and how digital campaigns work.
• Awareness of SEO, keyword research, audience targeting, and remarketing strategies.
• Familiarity with ad creatives using Canva or similar tools and basic copywriting for ads.
• Exposure to campaign performance metrics (CTR, CPC, CPA, ROI) and optimization techniques like A/B testing.
• Ability to work with Excel/Google Sheets and basic analytics tools like Google Analytics.
• Understanding of social media ad formats and platform behavior.

What We Offer

• Hands-on experience in paid advertising.
• Campaign strategy and execution.
• Data analysis and performance marketing.
• Real-world exposure to digital marketing tools.