- Launching and optimizing pay-per-click campaigns on Facebook / Instagram / Linkedin / Google / Youtube and other digital platform for a range of clients.
- Create and manage keyword lists, audiences and placement targeting for Search, Display and Remarketing campaigns.
- Optimise Ad campaigns, including bid management, audiences, ad groups, quality scores and other major metrics.
- Analyze, track and optimize on an ongoing activities basis effective benchmarks for measuring the campaigns performance
- Studying & forecasting market needs, planning & executing product launches and campaigns.
- Help create PPC strategies including keyword research and analysis
- Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other initiatives.
- Work closely with the other team members to meet client goals.
Preferring candidates from Kerala having 2+ yr in PPC.
