Digital Ad Sales - Sr. Leader

Digital Ad Sales

Location: Noida – Sector 158

Experience: 16+ Years

Industry: Media / Digital

About the Role

We are looking for an accomplished Digital Ad Sales leader with 16+ years of experience in digital media advertising and revenue generation pan India.

The role will be responsible for driving growth across a diverse digital advertising ecosystem, including Websites, Apps, CTV, Video, Display, YouTube, Programmatic and other emerging digital formats.

Key Responsibilities

• Drive digital advertising revenue across Websites, Apps, CTV, Video, Display, YouTube, Programmatic and emerging digital formats.
• Develop and execute strategic sales plans to achieve revenue and business growth objectives.
• Build and strengthen relationships with leading advertisers, media agencies, agency networks and key digital ecosystem partners.
• Identify opportunities across digital video, CTV, websites, mobile apps, programmatic advertising and technology-led solutions.
• Lead strategic client conversations, annual partnerships and integrated digital campaigns.
• Develop innovative digital advertising solutions combining content, audience, data, technology and media inventory.
• Drive monetization across digital platforms and identify opportunities to improve yield and revenue.
• Work closely with Product, Ad Operations, Marketing, Editorial and Revenue teams to create effective client solutions.
• Drive adoption of programmatic and technology-enabled advertising solutions.
• Track market trends, competitor offerings, advertiser behaviour and evolving digital advertising technologies.
• Build a strong sales pipeline and ensure consistent conversion of key opportunities.
• Own revenue forecasting, sales performance, business reviews and strategic account growth.
• Mentor and develop sales teams, fostering a high-performance and consultative sales culture.
• Identify new revenue streams, partnerships and business opportunities.

Key Skills & Competencies

• 16+ years of experience in Digital Advertising / Digital Media Sales.
• Strong understanding of Websites, Apps, CTV, Video, Display, YouTube and Programmatic advertising.
• Proven experience working with large advertisers, media agencies and strategic accounts.
• Strong understanding of digital monetization, media planning and advertising technology.
• Experience in building and scaling digital revenue businesses.
• Strong commercial acumen and excellent negotiation and relationship-management skills.
• Ability to lead complex, multi-stakeholder business opportunities.
• Strong leadership, communication and presentation skills.
• Data-driven approach with the ability to convert market insights into business opportunities.
• Experience in leading and mentoring high-performing sales teams will be an advantage.