Company Description
BCC Martech is a unique fully integrated brand management agency specializing in the comprehensive planning, design, and execution of brand communications. The agency delivers consistent messaging across diverse media platforms, including Print, TV, Outdoor, Digital, and Techno Creative Media. By blending creativity with strategy, BCC Martech helps brands establish a strong and cohesive presence.
Role Summary
The Deputy Relationship Manager will be responsible for managing and converting organic and inbound leads, nurturing prospects through the sales funnel, and driving closures. The role involves active engagement with prospective clients, follow-ups from digital and event-generated leads, coordination with internal teams, and representing the organization at industry events and expos.
The incumbent will play a key role in strengthening client relationships, improving conversion rates, and supporting overall revenue growth.
Key Responsibilities
Lead Management & Conversions
- Attend to organic and inbound leads generated through digital platforms, referrals, website inquiries, and walk-ins.
- Engage prospects effectively and move them through the lead-to-closure journey.
- Assist in deal closures by addressing client queries, objections, and requirements.
- Conduct regular follow-ups to ensure timely conversion of warm and hot leads.
Database & Outreach
- Call and engage with the existing prospect and client database for reactivation, upselling, and cross-selling opportunities.
- Maintain accurate and updated records of interactions, lead status, and follow-up actions in the CRM system.
Digital Campaign Support
- Work closely with the digital marketing team to plan, execute, and optimize lead-generation campaigns.
- Track campaign-generated leads and ensure prompt response and follow-up.
- Provide on-ground insights and feedback to improve lead quality and conversion outcomes.
Events & Expo Participation
- Participate in industry body expos, conferences, and networking events.
- Handle the company stall, explain products/services, and engage with visitors professionally.
- Capture and qualify leads generated during events.
Post-Event Follow-ups
- Execute structured post-expo follow-ups to convert event leads into business opportunities.
- Coordinate with internal teams to provide proposals, presentations, and clarifications to prospects.
Relationship & Coordination
- Build and maintain strong relationships with prospects, clients, and industry stakeholders.
- Act as a bridge between sales, marketing, and operations teams to ensure a seamless client experience.
- Ensure high standards of professionalism and brand representation at all touchpoints.
Desired Skills & Competencies
- Strong communication and interpersonal skills
- Ability to persuade, negotiate, and close
- High follow-up discipline and ownership mindset
- Good understanding of digital lead funnels and CRM systems
- Event handling and presentation skills
- Result-oriented with strong time management
What We Look For
- A proactive and self-driven professional
- Comfortable with targets and performance metrics
- Willingness to travel for expos and industry events
- Strong alignment with customer-centric and growth-focused culture
