Designation: Affiliate Delivery Specialist MMP Campaigns
Role Overview
The ideal candidate will have hands-on experience in running MMP campaigns (e.g., Appsflyer, Adjust, Kochava, Branch), managing client relationships, and ensuring seamless campaign execution and optimization.
Key Responsibilities
- Campaign Delivery: Manage and optimize affiliate campaigns, ensuring smooth execution, accurate tracking, and consistent performance across mobile/app channels.
- Publisher & Advertiser Coordination: Onboard and maintain relationships with partners to drive campaign success.
- Campaign Visibility & Optimization: Monitor delivery, performance metrics, and ROI to ensure maximum visibility and results.
- MMP Campaign Execution: Handle campaign setup, tracking links, postback integrations, and attribution analysis via MMP platforms.
- Reporting & Data Management: Maintain and analyze campaign data, generate detailed performance reports, and share insights with internal teams and clients.
- Problem-Solving: Identify delivery issues or discrepancies and resolve them promptly.
- Collaboration: Work closely with sales, client servicing, and tech teams to ensure alignment and timely delivery of campaign goals.
Skills & Qualifications
- Experience: 15 years in Affiliate Marketing Delivery (Mobile/App CPI/CPA campaigns).
- MMP Expertise: Strong understanding of Appsflyer, Adjust, Branch, or Kochava platforms.
- Technical Skills: Proficient in Excel, Google Sheets, and basic reporting tools.
- Analytical Mindset: Ability to interpret data and make informed campaign decisions.
- Education: Bachelor's degree (Marketing, Business, or relevant field preferred).
- Multitasking: Strong organizational skills to manage multiple campaigns and partners simultaneously.
