Power BI Dashboards:
- Utilize the global communications and marketing project management system, Asana, to set up reports and dashboards for the global team.
- Provide monthly and quarterly reports to stakeholders using PowerBI.
- Analyze data and provide bespoke reports as required.
- Creating region/campaign-specific weekly Asana updates across CoEs for integrated comms view.
Digital Communications Dashboards and Metrics:
- Work with the digital communications team to develop quarterly and monthly dashboards using multiple data sources (e.g., Google Analytics).
- Provide live PowerBI dashboards to agreed stakeholder groups globally and regionally on a monthly and quarterly basis.
Events and Campaigns ROI Support:
- Develop marketing campaign and event dashboards, demonstrating ROI, leads, channel metrics, and analysis.
- Provide reports following the completion of campaigns or events.
- Ensure alignment with the global CRM system.
Global Merchandise Store Reporting:
- Provide reporting on store usage, stock levels, and regional usage.
Google analytics/metrics:
- Creation of unique URLs to place as backlinks in editorial (for online publications) and tracking and reporting on web traffic and impact on wider SEO performance on keywords.
Requirements:
- High level of capability in data analysis and data visualization.
- Proficiency in using Asana and PowerBI to develop live data dashboards.
- Familiarity with social media metrics and tools (e.g., Falcon, LinkedIn Analytics, Meta Business Suite).
- Proficiency in website management tools and content management systems (CMS).
- Experience with project management software (e.g., Asana, Trello).
- Familiarity with graphic design tools (e.g., Adobe Creative Suite).
- Knowledge of SEO best practices and web analytics.
- Proficient in Microsoft Office Suite and comms and marketing software tools
- Knowledge of HTML coding is an advantage.
- Systematic thinker and problem solver. High analytical skills and ability to look at the bigger picture and have a strategic view of a project.
- Excellent organizational skills and the highest attention to detail.