D2C Performance Marketing Manager (Apparel/Clothing)

D2C Performance Marketing Executive (From Clothing/Garment)

Location: Greater Kailash-2, Delhi

Experience: Minimum 5 years in Clothing performance marketing

Job Overview

We are seeking a motivated and results-driven Junior Performance Marketing Manager to join our dynamic marketing team. The ideal candidate will have hands-on experience in D2C performance marketing and will be responsible for managing and optimizing our online advertising campaigns on Meta (Facebook & Instagram) and Google Ads.

Key Responsibilities

• Campaign Management:
• Manage and optimize campaigns across Meta and Google Ads to drive ROAS, CPA, and conversions.
• Handle the complete performance marketing funnel from strategy to execution.
• Data Analysis:
• Analyze campaign performance data to identify trends and areas for improvement.
• Implement data-driven strategies to enhance campaign efficiency and effectiveness.
• Collaboration:
• Work closely with the marketing team to align performance marketing strategies with overall business goals.
  

Requirements

• Experience:
• Minimum 5 year of hands-on experience in D2C performance marketing.
• Technical Skills:
• Strong knowledge of Meta (Facebook & Instagram) and Google Ads.
• Familiarity with Shopify is a plus.
• Analytical Skills:
• Ability to analyze data and derive actionable insights to improve campaign performance.
  

Key Performance Indicators (KPIs)

• Return on Ad Spend (ROAS)
• Cost Per Acquisition (CPA)
• Customer Acquisition Cost (CAC)
• Revenue Growth
  
  

Additional Information

• Immediate joiners preferred.
  
  

Skills: d2c,google ads,campaigns,meta ads,performance marketing,roas,roi