Job Role: Category Manager
Required Experience: 3+ years
Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency
Industry: Business Consulting and Services
Location: Bangalore (On sight)
Key Responsibilities
- Own and drive D2C growth and revenue for assigned brand accounts.
- Act as the single point of contact for brand partners, managing expectations, deliverables, and performance.
- Collaborate with internal teams: Performance Marketing, social media, Tech, Creative, SEO and Retention to deliver on brand goals.
- Design and implement GTM strategies, seasonal campaigns, and comprehensive growth plans (monthly, quarterly, yearly).
- Optimize the brand's website experience and product merchandising in line with its positioning and consumer journey.
- Analyze funnel data and sales metrics to identify opportunities for conversion and AOV improvement.
- Lead periodic business reviews with internal stakeholders and client leadership.
Key Requirements
- Minimum 4 years of experience in managing D2C or brand-led eCommerce businesses.
- Graduate/Postgraduate from NIFT or a similar premier institute in fashion, retail, or business.
- Minimum 3 years of experience working on the brand side in e-commerce or in an agency.
- Strong understanding of eCommerce best practices, digital consumer behavior, and lifecycle marketing.
- Proficient with platforms and tools such as Shopify, GA4, Looker Studio, and other digital analytics and marketing dashboards.
- Excellent communication, stakeholder management, and critical thinking skills.
Preferred Profile
- Prior experience on the brand side, directly managing a D2C website or digital business vertical.
- Exposure to sectors like fashion, beauty, lifestyle, or premium consumer products.
- Proven ability to work in a fast-paced, result-oriented environment.
