Customer Research Advisor | Primary Market Research

Company Description

Vervali Systems, founded in 2010, is a leading global software engineering and testing firm dedicated to helping clients develop scalable, user-centered products. With over 250 skilled professionals, the company has successfully delivered 350+ high-quality software products across 12+ countries. Specializing in both Testing & QA and Development services, Vervali partners with startups and large enterprises across various industries, including E-commerce, Government, Media, and SaaS. Recognized as the fastest growing IT company by Clutch in 2023, Vervali places a strong emphasis on verification and validation in software delivery.

Role Description

We are looking for a Customer Research professional with strong hands-on experience in primary market research, survey design, and client-facing project execution.

The ideal candidate should have independently managed qualitative and quantitative research studies, including questionnaire design, participant screening, fielding, analysis, and client presentations.

Please apply only if your core experience is in market/customer research with direct involvement in primary research projects.

Shift Timing: 5:30 PM IST – 2:00 AM IST (US Shift)

Experience : 3+ Years

Key Responsibilities

● Act as a platform expert to educate clients on features and functionalities

● Provide strategic recommendations on research design and methodology

● Manage end-to-end research projects including planning, survey design, participant screening, recruitment, fielding, analysis, and reporting

● Design surveys, screeners, and write effective questionnaires aligned with research objectives

● Conduct and support both qualitative and quantitative research studies

● Collaborate with cross-functional teams (product, engineering, sales) to improve user experience

● Create training materials and documentation for clients

● Ensure smooth execution of projects while maintaining timelines and quality standards

● Handle multiple projects simultaneously with strong attention to detail

● Act as a customer advocate by sharing feedback to drive continuous improvement

● Apply survey logic, basic programming, and data structuring techniques effectively

● Identify, recruit, and manage appropriate participant panels and target audiences

● Present findings through clear, concise reports and presentations

Required Skills & Qualifications

● Bachelor's degree in Market Research, Psychology, Sociology, Anthropology, or related field (Master's preferred but not mandatory)

● 3–5 years of experience in market research, customer research, or related primary research environments

● Strong experience in qualitative and quantitative research methodologies

● Hands-on experience in survey design, screener design, and questionnaire writing

● Experience independently managing multiple end-to-end research projects simultaneously

● Strong understanding of participant screening and audience targeting

● Experience working with research panels and recruitment processes

● Familiarity with research platforms like SurveyMonkey, Qualtrics, Decipher, or similar tools

● Strong client-facing experience and stakeholder management skills

● Excellent written and verbal communication skills

● Ability to work independently and collaboratively in a fast-paced environment

● Close attention to detail, including accuracy in documentation and reporting

Mandatory Requirements

● Hands-on experience in primary research is mandatory

● Experience in survey/questionnaire design is required

● Candidates must have direct client/stakeholder interaction experience

● Experience independently managing end-to-end research projects is required

Who This Role Is Best Suited For

1. This role is best suited for candidates with strong primary market/customer research experience.
2. Profiles primarily focused on Business Analysis, Data Analytics, reporting-only roles, or non-research functions may not align with the requirements of this position.
3. Candidates with hands-on experience in primary research execution, survey design, and client-facing research environments will be strongly preferred.