Customer Relationship Executive

RARY FOOTCARE & WELLNESSJOB DESCRIPTION – CUSTOMER RELATIONSHIP EXECUTIVE

Location: Ahmedabad, Gujarat

Department: Customer Experience / Centre Operations

Employment Type: Full-Time, On-Site

Experience: Freshers or candidates with 1–2 years of experience

Reporting To: Branch Manager / Centre Manager

Industry: Wellness / Footcare / Hospitality

ABOUT RARY

RARY Footcare & Wellness is a growing wellness brand focused on delivering a premium, welcoming and thoughtful footcare and relaxation experience.

We are looking for a confident, energetic and customer-focused Customer Relationship Executive who can support the Branch Manager while managing customer hospitality, follow-ups, reviews, appointments, retention and basic branch-level content creation.

Freshers with strong communication skills and a customer-friendly personality are encouraged to apply.

ROLE OVERVIEW

The Customer Relationship Executive will be one of the key customer-facing representatives of RARY.

The role combines:

Customer Hospitality + CRM + Front Desk Support + Follow-ups + Google Reviews + Customer Retention + Sales Support + Content Creation + Branch Coordination

The candidate should be warm, organised, proactive and comfortable handling customers both in person and through calls and WhatsApp.

KEY RESPONSIBILITIES1. Customer Experience & Hospitality

• Welcome customers warmly and professionally.
• Ensure a smooth and premium customer experience.
• Understand customer requirements and guide them regarding suitable services.
• Answer questions related to pricing, packages, memberships and appointments.
• Build positive relationships with new and repeat customers.
• Maintain RARY's hospitality and service standards.

2. Support the Branch Manager

• Assist with daily branch operations.
• Support appointment and customer coordination.
• Coordinate between customers, wellness professionals and the Branch Manager.
• Help with front-desk activities and basic reporting.
• Support membership enquiries and customer follow-ups.
• Take ownership of customer coordination whenever required.

3. Customer Relationship Management

• Maintain customer details and visit records.
• Follow up with customers after their sessions.
• Follow up with enquiries received through phone, WhatsApp, Instagram and walk-ins.
• Remind customers about upcoming appointments.
• Reconnect with inactive customers.
• Encourage repeat visits and advance bookings.
• Maintain professional communication at all times.

4. Google Reviews & Customer Feedback

• Encourage satisfied customers to leave genuine Google reviews.
• Assist customers with the review process when required.
• Collect verbal and written feedback.
• Identify happy customers for testimonials.
• Coordinate customer testimonial photos or videos with consent.
• Escalate negative feedback or service concerns to the Branch Manager.
• Maintain a basic record of reviews, feedback and testimonials.

5. Membership & Sales Support

• Understand RARY's services, packages and memberships.
• Explain suitable options clearly to customers.
• Encourage repeat bookings, package upgrades and membership renewals.
• Follow up with interested customers.
• Support the Branch Manager in achieving customer retention and centre revenue goals.

The approach should always be consultative and customer-focused rather than aggressive selling.

6. Content Creation & Social Media Support

The candidate should be comfortable creating simple content using a smartphone.

Responsibilities include:

• Capture photos and short videos from the branch.
• Record ambience, services and behind-the-scenes moments.
• Capture vertical videos for Instagram Reels and Stories.
• Assist with customer testimonial recordings.
• Participate in simple brand videos when required.
• Suggest interesting content opportunities from the branch.
• Coordinate raw content with RARY's marketing team.

Advanced photography or editing skills are not mandatory, but basic Instagram knowledge and good visual sense are preferred.

7. Calls, WhatsApp & Customer Communication

• Handle customer calls professionally.
• Respond to WhatsApp enquiries.
• Share service, pricing, appointment and location information.
• Follow up on pending enquiries.
• Send appointment reminders where required.
• Ensure every enquiry receives a timely response.

8. Front Desk & Appointment Coordination

• Assist with bookings, rescheduling and cancellations.
• Coordinate walk-ins and scheduled customers.
• Maintain smooth customer flow during busy hours.
• Coordinate appointment timings with the service team.
• Maintain an organised and presentable front desk.
• Assist with billing or payment coordination where required.
• Maintain accurate customer and appointment records.

IDEAL CANDIDATE

We are looking for someone who is:

• Confident and comfortable interacting with customers
• Warm, polite and hospitable
• Well spoken and presentable
• Good at relationship building
• Comfortable with calls and WhatsApp
• Comfortable asking for customer feedback and Google reviews
• Familiar with Instagram and basic content creation
• Comfortable taking photos and videos
• Organised and responsible
• Proactive and quick to learn
• Comfortable supporting basic sales
• Interested in wellness, hospitality and customer experience

QUALIFICATIONS & EXPERIENCE

• Graduate preferred.
• Freshers are welcome to apply.
• Candidates with 1–2 years of experience will be preferred.
• Relevant experience may include customer service, hospitality, salon/spa, wellness centres, fitness centres, clinics, premium retail, guest relations or front-desk operations.
• Strong communication, attitude and customer-handling skills are equally important as previous work experience.

LANGUAGE REQUIREMENTS

Candidates should be comfortable communicating in:

• English
• Hindi
• Gujarati preferred

REQUIRED SKILLS

• Customer Relationship Management
• Customer Service & Hospitality
• Front Desk Coordination
• Customer Follow-ups
• Customer Retention
• Google Reviews & Feedback Collection
• Appointment Management
• WhatsApp & Telephone Communication
• Membership & Package Communication
• Basic Sales
• Basic Instagram & Content Creation
• Smartphone Photography/Videography
• Basic Excel / Google Sheets
• Team Coordination

PERFORMANCE AREAS / KPIs

Performance may be evaluated based on:

• Customer satisfaction
• Customer feedback
• Genuine Google reviews
• Customer follow-up completion
• Repeat bookings
• Customer retention
• Membership and package enquiries
• Appointment coordination
• Response time to customer enquiries
• Customer testimonial coordination
• Quality of branch-level content captured
• Accuracy of customer records
• Support provided to the Branch Manager
• Overall professionalism and hospitality standards

WHO SHOULD APPLY

This role is suitable for candidates who enjoy interacting with people, building relationships, working in hospitality and wellness, handling customer communication and contributing to social media content.

Candidates interested in developing a career in customer experience, hospitality, wellness operations, relationship management or centre management are encouraged to apply.

CAREER GROWTH

Customer Relationship Executive → Senior CRE → Assistant Branch Manager → Branch Manager

Growth will depend on performance, customer handling, operational capability and leadership potential.

WHY JOIN RARY

• Work with a growing wellness brand
• Gain exposure to customer relationship management
• Learn branch operations
• Develop hospitality and customer service skills
• Gain experience in sales and retention
• Work on basic social media content creation
• Opportunity to grow into branch management roles

RARY FOOTCARE & WELLNESSPause. Slow down and Reset.