Job Description

Summary

Position Summary

Job Title: Aprimo DAM & MRM Lead (Sr. Consultant)

Experience Required: 3-6 Years overall (minimum 3–4 years dedicated Aprimo DAMand/or MRM experience)

Employment Type: Full-Time

Position Summary

We are seeking an experienced Aprimo DAM & MRM Lead to own the strategic direction, architecture, and team leadership of our enterprise Aprimo Digital Asset Management and Marketing Resource Management platform.

Key Responsibilities

Platform Architecture & Governance

Own the long-term architectural roadmap for the Aprimo DAM and MRM platform - taxonomy evolution, metadata schema strategy, integration architecture, and AI capability adoption.
Define and enforce enterprise-wide DAM and MRM governance standards: naming conventions, field design principles, classification ownership models, and change management processes.
Review data models, taxonomies, and metadata structures within Aprimo MRM and DAM to ensure accurate reporting, data quality, and future extensibility.
Coordinate with business stakeholders to translate complex marketing and compliance requirements into detailed Aprimo configuration blueprints and solution documents.
Define governance guidelines for Aprimo configuration standards, naming conventions, and usage policies so that global teams follow consistent practices.

MRM - Marketing Planning & Financial Management

Configure and manage Aprimo MRM's marketing planning and budgeting modules - including plan hierarchies, activity types, budget structures, and fiscal year setup aligned to enterprise marketing operating models.
Design and maintain MRM financial workflows including budget request, approval, allocation, accrual, and reconciliation processes - ensuring finance and marketing teams operate from a single source of truth.
Build and govern MRM project and activity templates that standardise how marketing programmes are initiated, tracked, and closed across global teams.
Configure MRM work management capabilities - task management, project timelines, resource assignments, and capacity planning - to support marketing operations teams.
Design MLR (Medical/Legal/Review) and compliance-driven approval workflows within Aprimo MRM for regulated industries, including routing rules, version locking, and audit trail requirements.
Maintain and evolve MRM field design - custom fields, picklists, calculated fields, and conditional logic - ensuring that data captured at the plan and activity level supports downstream reporting needs.
Define and enforce MRM data governance standards for plan naming conventions, cost centre mapping, vendor management, and invoice processing workflows.
Configure and maintain MRM reporting and dashboard frameworks - including standard and custom reports across budget performance, activity status, resource utilisation, and campaign ROI.
Manage MRM user role and permission architecture - defining role hierarchies, team structures, and access scoping aligned to organisational and regional team models.
Support MRM integrations with finance and ERP systems (SAP, Oracle, Workday) for budget synchronisation, purchase order management, invoice reconciliation, and financial close processes.

Team Leadership

Lead and mentor a team of DAM Specialists, Analysts, MRM Administrators, and Integration Developers - setting technical direction and reviewing their configuration and integration work.
Lead development teams by providing detailed interface specifications, mapping documents, and solution use cases that reduce implementation rework.
Conduct code and configuration reviews for API integrations, ensuring adherence to security, performance, and maintainability standards.

DAM Configuration & Taxonomy

Configure Aprimo DAM capabilities to streamline asset intake, metadata modeling, and governance processes that improve asset discoverability and reuse.
Design and maintain a scalable, organisation-wide taxonomy (classification hierarchy) aligned to how marketing teams browse and search for assets.

Integration Architecture

Own the end-to-end integration architecture connecting Aprimo to the broader MarTech and enterprise systems landscape (CMS, PIM, CRM, marketing automation, CDN).
Design and build API-based integrations using the Aprimo REST API - including asset ingestion pipelines, metadata synchronisation, and event-driven workflows.
Design and build MRM API integrations - including marketing plan data synchronisation, activity status feeds, budget and spend data pipelines, and bi-directional connectors with finance and ERP platforms.
Implement OAuth 2.0 authentication flows, manage API client registrations, and maintain secure credential handling for all service accounts.
Develop and maintain webhook configurations for event-driven integrations with downstream systems (CMS, PIM, email platforms, CDN).
Build and maintain bulk asset ingestion pipelines handling multi-step processes: record creation, chunked file upload, metadata mapping, commit, and error handling.
Implement and maintain the Aprimo Content Selector SDK within third-party applications - ensuring scoped authorisation, rendition control, and audit logging.

Migration

Lead asset migration projects from legacy DAM systems or shared drives into Aprimo - including source audit, de-duplication, metadata mapping, and validation.
Lead MRM data migration projects from legacy marketing planning tools, spreadsheets, or prior MRM platforms into Aprimo - including plan and activity data mapping, historical budget data migration, open workflow migration, and user acceptance validation.

Aprimo certification is a plus.

Experience

6–7 years total professional experience, including a minimum of 4–5 years of dedicated, hands-on Aprimo DAM and/or MRM experience.
Demonstrated experience as the senior/lead technical resource on at least one full Aprimo implementation or major platform transformation - not merely a contributor.
Demonstrated hands-on experience configuring Aprimo MRM modules - including marketing planning, budget management, work management, and approval workflow design - at an enterprise scale.
Proven ownership of enterprise taxonomy and metadata architecture decisions - able to speak to specific trade-offs made and their long-term consequences.
Deep, verifiable hands-on expertise with the Aprimo REST API - must be able to design integration architecture from scratch, not just describe individual endpoint calls.
Experience leading or mentoring a team of DAM analysts, specialists, MRM administrators, or developers.

Preferred Qualifications

Experience in a regulated industry (pharmaceutical, financial services, healthcare) with MLR/compliance-driven workflow design - including MRM-side review routing and audit trail configuration.
Experience owning a DAM or MRM platform migration at enterprise scale.
Familiarity with Aprimo Content Selector SDK, Agentic Orchestration (Copilot Studio, n8n, MCP Server), and emerging AI-driven DAM capabilities.
Experience with enterprise identity/access architecture - SCIM provisioning, SSO integration, federated permission models.
Experience integrating Aprimo MRM with ERP or finance platforms (SAP, Oracle, Workday) for budget and spend management.
Familiarity with Aprimo MRM reporting frameworks and the ability to design custom dashboards for marketing operations and finance stakeholders. #Aprimo Referral Campaign

Our purpose

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Professional development

At Deloitte, professionals have the opportunity to work with some of the best and discover what works best for them. Here, we prioritize professional growth, offering diverse learning and networking opportunities to help accelerate careers and enhance leadership skills. Our state-of-the-art DU: The Leadership Center in India, located in Hyderabad, represents a tangible symbol of our commitment to the holistic growth and development of our people. Explore DU: The Leadership Center in India .

Benefits To Help You Thrive

At Deloitte, we know that great people make a great organization. Our comprehensive rewards program helps us deliver a distinctly Deloitte experience that helps that empowers our professionals to thrive mentally, physically, and financially—and live their purpose. To support our professionals and their loved ones, we offer a broad range of benefits. Eligibility requirements may be based on role, tenure, type of employment and/ or other criteria. Learn more about what working at Deloitte can mean for you.

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Requisition code: 360250