Role Objective:
Ensure value build-up & cross-sell in assigned base current account relationships.
Job Responsibilities (JR):
Actionable
1. Customer Engagement
- Customer engagement through personal visits at a pre-defined frequency.
2. Customer Service
- Specialized resource to pro-actively resolve customer queries, service requirements, product customization, etc., to ensure primary banking behaviour.
3. Relationship Value Enhancement
- Help customer with appropriate products to fulfil family and business banking needs, including those of Group Firms, and thereby maximize relationship value.
4. Product Penetration
- Understand customer's business profile and requirements.
- Fulfil needs via products/services such as Trade Finance, Forex, Cash Management Services, POS Machines, Payment Gateway Solutions, Doorstep Banking, Loans, Life & General Insurance, etc.
5. Migration to Digital Platform
- Migration of transactions to Digital Banking Channels (Net Banking/E-Net, Mobile Banking, Phone Banking, Insta-Alerts, Email Statements, etc.) as per customer profile needs and preferences.
6. Central Initiatives
- Maintaining portfolio health i.e., Account activation and balance maintenance.
- Ensure action on central triggers and customer service initiatives.
Educational Qualifications (examples listed below):
- Graduation:
- Post-Graduation:
Key Skills (examples listed below):
- Sales and Influencing Skills
- Banking Product & Process Knowledge
- Planning and Organizing Skills
- Communication
- Knowledge of Competition & Current trends in financial industry
Experience Required (examples listed below):
- Minimum experience: 1 year
- Exposure to banking preferable
Major Stakeholders (intra-team and cross-functional stakeholders to interact with):
- Customers
- Branch Banking Team
- TPP Team
- Asset Team
