Search by job, company or skills

CRM_ Kolkata_ DM BAU

Aditya Birla Sun Life Insurance
Fresher
India
  • Posted 2 hours ago
  • Be among the first 10 applicants

Job Description

Job Purpose

  • Design and oversee all aspects of direct marketing campaigns
  • Identify target audiences and devise effective campaigns
  • Ensure branding is consistent across all campaign elements
  • Analyze the performance of campaigns and measure return on investment
  • Prepare detailed reports and present results to senior management
  • Collaborate with sales, design, and content teams to optimize campaigns
  • Plan and execute email marketing, telemarketing, and direct mail strategies
  • Keep up-to-date with industry trends and competitor activities
  • Manage and maintain marketing databases, including customer data and mailing lists
  • Work with external agencies and vendors to execute promotional events and campaigns
  • Ensure all direct marketing activities comply with legal and ethical standards
  • Maintain and manage the budget for direct marketing campaigns

More Info

Job Type:
Permanent Job
Industry:
Insurance
Function:
Marketing
Employment Type:
Full time

Job ID: 153801609

Last Updated: 05-09-2026 07:37:59 PM
Homejobs in IndiaCRM_ Kolkata_ DM BAU
Beware of Scammers

We don’t charge money for job offers

Know More