About MintLink
MintLink is a global creator monetization and growth platform that helps creators turn organic content into measurable revenue. It automates Instagram comment-to-DM workflows, enables affiliate tracking, and helps creators and brands scale distributionwithout paid ads.
Website: https://mintlink.co/
About the Role
This role is for creators onboarding onto MintLink. Your core responsibility is to ensure creators understand the product, actively use it, adopt key features, and start generating value (engagement, leads, or revenue).
You will work at the intersection of creator success, growth, and product feedback, owning creator onboarding end-to-end and acting as the voice of creators internally.
This is a high-ownership, execution-heavy role for someone who enjoys working closely with creators, solving problems, and driving real adoptionnot just sign-ups.
What You'll DoCreator Onboarding & Education
- Onboard new creators onto MintLink (calls, WhatsApp, video walkthroughs, docs)
- Educate creators on product features like Auto-DMs, affiliate links, campaign flows, and dashboards
- Ensure creators are correctly set up and activated (first successful DM flow / link live)
Adoption & Engagement
- Drive consistent usage and feature adoption among onboarded creators
- Proactively nudge creators to use the right features for their content type and goals
- Track which creators are active, dormant, or at risk of churn and take action
Campaign Enablement
- Add creators to relevant brand or affiliate campaigns
- Help creators understand campaign requirements, payouts, and best practices
- Ensure smooth execution and resolve creator-side issues quickly
Data Monitoring & Insights
- Monitor creator performance: usage, clicks, conversions, revenue
- Identify drop-offs, friction points, or underperforming cohorts
- Share actionable insights with the growth and product teams
Creator Support & Feedback Loop
- Act as first-level support for creator queries and issues
- Collect structured feedback from creators (product gaps, bugs, feature requests)
- Relay feedback clearly to the tech and product teams with context and priority
Ideal Background
- 13 years of experience in creator partnerships, influencer marketing, community, ops, growth ops, or customer success
- Experience working with creators, influencers, or digital communities is a strong plus
- SaaS, creator economy, D2C, or startup experience preferred
Key Skills & Traits
- Excellent communication (especially WhatsApp, calls, and creator-facing conversations)
- Strong problem-solving and ownership mindset
- Comfortable working with dashboards, data, and basic metrics
- Ability to explain product features simply and confidently
- Structured, organized, and great at follow-ups
- Bias for actiongets things done without being chased
- Comfortable in fast-moving, ambiguous startup environments
Requirements
- Hands-on experience onboarding users or creators
- Basic understanding of funnels, activation, and retention
- Strong coordination and stakeholder management skills
- Ability to document feedback and processes clearly
- Results-oriented mindset with focus on adoption and usage
Bonus (Good to Have)
- Prior experience with creator tools (Wishlink, ManyChat, affiliates, UGC platforms, etc.)
- Experience handling WhatsApp / CRM / creator databases
- Basic understanding of analytics or dashboards
- Startup or early-stage product exposure
