Job Description
Key Result Areas (KRAs)
Develop breakthrough campaign ideas and communication concepts for clients.
Create compelling brand narratives, content frameworks, and storytelling formats.
Guide creative, content, and AI teams towards stronger visual and communication output.
Lead ideation for social media, films, podcasts, activations, and pitch presentations.
Identify emerging trends, AI tools, and content formats to keep the agency ahead of the curve.
Improve the overall quality, originality, and effectiveness of creative work delivered to clients.
Contribute to new business pitches and strategic presentations.
Success Metrics: Winning campaign ideas generated
Client appreciation and retention
Pitch conversion support
Improvement in creative quality standards
Viral/engaging content created
Adoption of innovative AI-driven creative solutions
Ideal Candidate:
Agency background preferred with strong experience in creative strategy, brand communication, storytelling, content ideation, and visual thinking. Must be able to think beyond execution and turn business objectives into compelling creative idea
