Creative Director & Brand Manager

About the Role

We're looking for a Senior Creative Director & Brand Manager who can wear three hats:

hands-on designer, strategic creative leader, and brand custodian. This is a role for someone who can move fluidly between designing a campaign asset personally and directing a team to execute a multi-channel brand vision - someone equally comfortable in Figma/Canva/Adobe Creative Suite and in a boardroom presenting brand strategy to leadership.

You will own the visual and verbal identity of the brand end-to-end: setting creative direction,

managing brand consistency across all touchpoints, mentoring designers, and ensuring every piece of creative work — from social posts to packaging to campaigns — ladders up to a cohesive brand story.

Key Responsibilities

Creative Direction

Define and evolve the overall creative vision and visual language of the brand across all

platforms (digital, print, packaging, retail, social, video).

Lead brainstorming and concept development for campaigns, launches, and brand

initiatives.

Review and approve creative output from designers, agencies, and freelancers, ensuring

quality, consistency, and brand alignment.

Translate business and marketing objectives into compelling creative briefs and

concepts.

Stay ahead of design trends, cultural shifts, and competitor activity to keep the brand

distinctive and relevant.

Hands-on Design

Personally design high-impact assets when needed — key visuals, campaign hero

pieces, pitch decks, packaging, or flagship content.

Set design standards, templates, and systems (typography, color, layout, iconography)

that scale across the team.

Ensure design excellence across digital (web, app, social) and offline (print, OOH,

events) formats.

Brand Management

Own and evolve brand guidelines — visual identity, tone of voice, messaging

architecture.

Act as the final gatekeeper for brand consistency across marketing, sales, product, and

partner-facing materials.

Partner with marketing, product, and leadership teams to ensure brand positioning is

reflected across the customer journey.

Conduct periodic brand audits and competitive benchmarking; recommend refreshes or

repositioning where needed.

Manage brand assets, style guides, and creative libraries for internal and external

stakeholders.

Team & Stakeholder Leadership

Lead, mentor, and grow a team of designers, illustrators, and/or junior creatives.

Manage relationships with external agencies, freelancers, photographers, and

production vendors.

Collaborate closely with marketing, product, and content teams to align creative output

with campaign calendars and business goals.

Present creative concepts and brand strategy to senior leadership and stakeholders with

clear rationale.

Manage creative timelines, priorities, and resourcing across multiple concurrent projects.

What We're Looking For

Experience

3-5+ years of experience in design, creative direction, or brand management, with at

least 2–3 years in a leadership capacity.

Proven portfolio showcasing brand identity work, campaign creative, and cross-channel

design (digital + print).

Experience managing or mentoring a creative team, and working directly with senior

leadership/stakeholders.

Background in agency, in-house brand team, or a mix of both preferred.

Skills

Expert-level proficiency in design tools (Adobe Creative Suite — Photoshop, Illustrator,

Canva, InDesign; Figma; After Effects a plus).

Strong understanding of brand strategy, positioning, and identity systems — not just

visual execution.

Excellent typography, layout, and visual storytelling skills.

Strong presentation and communication skills — able to articulate creative rationale to

non-creative stakeholders.

Project management skills; comfortable juggling multiple briefs, deadlines, and vendors

simultaneously.

Bonus: motion design, video editing, or photography/art direction experience.

Traits

A strategic thinker who can also execute — equally comfortable in the weeds and in the

big picture.

Strong taste level with the ability to defend creative decisions with logic and business

context.

Collaborative leadership style; able to give and receive feedback constructively.

Self-starter who thrives in fast-paced, evolving environments.