Location: Pune, Maharashtra, India (On-site)
Employment Type: Full-Time
Working Days: 6 days/week
Work Timings: 10:00 AM – 6:00 PM
Salary: ₹8,000 – ₹10,000 / month
About Us
Kamakshi Masala is a fast-growing Indian spice brand committed to delivering pure, authentic, and high-quality masalas rooted in traditional recipes and modern food standards. Our mission is to bring rich Indian flavors into every kitchen while building a strong, trustworthy brand presence across packaging, digital platforms, and e-commerce marketplaces.
As we expand nationally, we are investing in creative storytelling, strong visual identity, and engaging digital content to connect with modern consumers. We're looking for a passionate designer who wants hands-on experience in building a real FMCG brand from the ground up — from packaging shelves to social feeds and online marketplaces.
Role Overview
As a Creative Designer & Digital Media Specialist, you will play a key role in shaping Kamakshi Masala's visual identity across packaging, digital marketing, and e-commerce platforms. You will work closely with the founder and marketing team to create impactful creative assets that drive brand awareness, engagement, and sales.
Key Responsibilities
- Motion Graphics & Video Production:
- Create engaging motion graphics, reels, YouTube Shorts, and promotional videos for social media, ads, and brand campaigns. Handle storyboarding, editing, subtitles, transitions, and final exports for different platforms.
- Packaging & Label Design:
- Design attractive product packaging, labels, and artwork for spice products, ensuring consistency with brand guidelines, regulatory requirements, and print production standards.
- Social Media Content Creation & Management:
- Plan and create posts, reels, stories, and campaigns for Instagram, Facebook, WhatsApp Business, and YouTube Shorts. Maintain posting calendars, captions, hashtags, and visual consistency across platforms.
- E-commerce Listing Design & Optimization:
- Create product images, banners and listing creatives for Amazon, Flipkart, Blinkit, and Zepto. Optimize visuals for conversions and brand storytelling.
- Product Photography & Camera Handling:
- Conduct basic product shoots using DSLR/mobile cameras, lighting setups, and backgrounds for packaging, ads, and marketplace listings.
- Digital Marketing Support:
- Assist in creating creatives for paid ads, seasonal promotions, product launches, and brand campaigns across social and digital platforms.
- Website Design & Updates (Optional):
- Support basic website updates such as banners, landing pages, product images, and promotional creatives.
- Creative Asset Management:
- Maintain organized libraries of brand assets, templates, videos, and design files for consistent future usage.
- Collaboration & Execution:
- Work closely with marketing, sales, and operations teams to understand business goals and deliver creative solutions that support growth objectives.
Qualifications
- Mandatory: BFA or MFA in Visual Communication, Graphic Design, Applied Arts, Motion Graphics, or related field
- Freshers with strong portfolios encouraged to apply
- Proficiency in Photoshop, Illustrator, After Effects, Premiere Pro or equivalent tools
Portfolio & Assignment Requirement
Applicants must submit a strong and impressive portfolio that demonstrates:
- Packaging and label design
- Social media creatives and reels
- Motion graphics or video editing samples
- Branding or FMCG-related work (preferred)
- E-commerce creatives or product visuals (bonus)
Portfolios that cover most of the above expectations will be prioritized.
Shortlisted candidates will be given assignment to better understand creative thinking, execution quality, and practical skills before final selection.
Preferred Skills
- Experience in FMCG, packaging design, or consumer brands
- Understanding of social media trends and performance-driven content
- Strong visual storytelling and attention to detail
Candidate Preference
Female candidates preferred (in line with team composition and workplace requirements).
What You'll Gain
- Ownership of brand creatives for a growing FMCG business
- Exposure to packaging, digital branding, and e-commerce marketing
- Fast learning and career growth in a startup environment
How to Apply
Send your portfolio + resume to:
[Confidential Information]
9840448894 / 9750 9750 73
