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Job Description – Creative Associate (Creative Projects)
Experience: 1–3 years
About Youngun
Youngun is a creative agency known for crafting campaigns that resonate with internet audiences. Our clients include Netflix, Tinder, Spotify, CRED, AJIO, Pepsi, Britannia, Swiggy Instamart, Subway, MakeMyTrip, and many more. Our work sits at the intersection of branding, content, PR, memes, moment marketing, pop culture, and brand relevance.
We're looking for a Creative Associate who understands how the internet moves and can turn brand briefs into strong, social-first ideas. The role involves working across campaigns, creator-led content, brand videos, digital IPs, and creative stunts — from the first idea to the final execution.
Job Responsibilities
• Develop social-first creative ideas and concepts based on brand briefs.
• Identify relevant social trends, cultural conversations, internet behaviour, and insights to build stronger ideas.
• Conceptualise brand campaigns, creator-led content, social IPs, user-led ideas, and creative stunts.
• Take campaigns from the initial brief and ideation stage to the final creative direction and execution.
• Write scripts and develop content ideas for influencers and creators, adapting to their existing TOV, formats, and IPs.
• Conceptualise brand-led video content using relevant talent, shows, pop-culture moments, and contextual opportunities.
• Develop scalable digital IPs and recurring content formats for brands.
• Create clear and compelling creative decks to communicate ideas internally and to clients.
• Present ideas confidently on client and internal calls, articulating the thought and strategy behind the work.
• Work closely with account management, design, content, and production teams to take ideas from brief to execution.
• Incorporate feedback accurately while maintaining the core creative thought and quality of output.
• Manage multiple projects and deliver high-quality creative work within timelines.
Qualifications
• 1–3 years of relevant experience in creative agencies, advertising, content, social media, or brand marketing.
• Strong understanding of social media, digital content, creators, and internet culture.
• Ability to develop ideas that are creative, culturally relevant, and native to social platforms.
• Strong writing and scripting skills with an ability to adapt to different brand and creator TOVs.
• Good communication and presentation skills.
• Ability to work across multiple projects and collaborate with different teams.
• Strong attention to detail and ability to work within timelines.
• Curious, proactive, and constantly tuned into what's trending and what people are talking about online.
Skills
• Creative Ideation
• Social-First Thinking
• Concept Development
• Scripting & Copywriting
• Trendspotting + Internet Culture
• Creator & Influencer Content
• Campaign Thinking
• Creative Presentation
• Cross-Team Collaboration
• Attention to Detail + Execution
Job ID: 153798609