Creative Art Director

Job Location: Baner, Pune

Experience: 5+ Years

Digital Marketing Agency Experience Mandatory

Role Overview

We are looking for a Creative Art Director with strong agency experience to lead visual storytelling for multiple client brands. You will handle concepting, art direction, and team leadership—owning graphics, brand work, and campaign execution across digital, social, and traditional media.

Key Responsibilities

Creative Concepting & Campaign Leadership

• Translate client briefs into strong, original creative concepts and visual territories.
• Partner with copywriters to develop integrated campaign ideas where concept drives both visual and verbal execution.

Brand & Visual Stewardship

• Define and evolve brand identities, visual systems, and style guides for assigned accounts.
• Ensure brand consistency and high craft across all touchpoints: social, performance ads, web, OOH, print, and video.
• Present concepts and final work to internal leadership and clients; incorporate feedback while protecting creative quality.

Team Management & Agency Workflow

• Manage and mentor a team of graphic designers, visualizers, and junior art directors.
• Assign tasks, set priorities, review work, and provide clear, constructive feedback.
• Collaborate with account management and strategy teams to align creative output with client goals, timelines.

Graphics & Production Oversight

• Oversee creation of all visual assets: social creatives, ad banners, landing pages, brochures, presentations, packaging, etc.
• Ensure designs are optimized per platform (Meta, Google, programmatic, etc.) and meet technical specs.
• Coordinate with photographers, illustrators, video editors, and external vendors as needed.

Required Qualifications

• Bachelor's degree in Graphic Design, Visual Communication, Advertising, or related field.
• 5+ years of experience in advertising/creative agencies, with at least 2 years in a lead or art director role.
• Strong portfolio showing brand campaigns, multi-channel work, and team-led projects.
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign; After Effects/Figma is a plus).
• Excellent presentation, communication, and stakeholder management skills.
• Solid understanding of digital advertising formats and platform specifications.