About Us
Voy India, previously EarlyFit, is India's first full-stack metabolic health and weightloss platform. Built at the intersection of healthcare, science, and consumer technology, we have combined GLP-1, medical expertise, endocrinologist-led care, diagnostics, nutrition coaching, and ongoing behavioural support into one seamless
experience.
We aren't just a weight loss app; we're a clinical revolution.
Since 2019, Voy has transformed the health of more than 20 Lakh members globally across the UK, Germany, Brazil and now India through evidence-based, science-led medical care.
What You'll Do
- Write sharp, high-converting copy across ads, landing pages, WhatsApp, email, app journeys, and social media.
- Turn complex healthcare and science concepts into simple, relatable storytelling.
- Collaborate with design, product, growth, and medical teams to craft campaigns people actually remember.
- Build a distinct voice for Voy - credible enough for healthcare, engaging enough for consumer internet.
- Experiment constantly with hooks, CTAs, messaging angles, and storytelling formats.
What We're Looking For
- 4-10 years of copywriting/content experience.
- Strong grasp of digital-first and performance marketing copy.
- Ability to write clean, witty, emotionally intelligent content.
- Someone who understands that good copy is not just creative-it converts
- Experience in healthtech, D2C, wellness, or consumer startups is a plus.
Bonus Points If
- You Obsess over great brands and campaigns
- Can write both long-form storytelling and crisp ad copy.
- Have a portfolio that shows range and originality.
