Copywriter- Fashion & Editorial

Copywriter- Fashion & Editorial

2–4 Years | Mumbai | Full-Time

Reports to: Director of Digital & Account Director

Job Location: Mumbai

About Us

Magnanimous is a creative powerhouse delivering innovative digital and experiential solutions that leave a lasting impact.

As a leading Luxury Digital & Event Agency in India, we craft bespoke brand experiences for discerning clients by blending creativity, technology, and storytelling.

At Magnanimous, we push boundaries, inspire engagement, and set new benchmarks in every project we undertake — from luxury showcases and cultural summits to digital storytelling and immersive installations.

Website Link : https://magnanimous.com/

ROLE INTENT

The copywriter brings a strong understanding in fashion, beauty, and lifestyle, translating trends into copy that is clear, editorial, and aligned with the brand's voice across platforms.

This role balances creativity with consistency, shaping everything from everyday captions to campaign-led storytelling, while staying in step with the brand's tone of voice and the pace of the industry.

YOUR GROWTH MILESTONES

In 3 Months — Build Brand & Execution Foundations

Understand brand tone of voice, visual language, and content requirements

Deliver accurate, timely, and on-brand copy

In 6 Months — Own Platform Writing

Take ownership of writing across platforms and accounts

Strengthen consistency, tone, and editorial quality

In 12 Months — Contribute to Campaign Thinking

Support campaign storytelling, hooks, and taglines

Demonstrate stronger point of view on fashion, beauty, and lifestyle trends

WHAT YOU'LL DO

• Write captions and digital copy across social and content platforms
• Develop sharp, editorial-led writing aligned with brand tone
• Support campaign copy, hooks, and storytelling
• Adapt writing across brands, formats, and platforms
• Collaborate with strategists, designers, and account teams
• Stay updated with relevant trends and cultural moments in fashion, beauty, and lifestyle

WHAT WE'RE LOOKING FOR

• 2-4 years of experience in content or copywriting roles
• Strong, clear writing style with an editorial sensibility
• Understanding of fashion, beauty, and luxury trends
• Ability to adapt tone across brands and platforms
• High attention to detail and consistency

WHY THIS ROLE MATTERS AT MAG

You bring consistency, clarity, and a strong point of view to how brands build an authoritative voice of fashion.

Sounds like you

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