Copywriter

Roles and Responsibilities:

• Actively participate in the ideation, drafting, and production of all types of digital content
• for e-commerce platforms and social media.
• Manage social media accounts and collaborate with influencers to create impactful
• campaigns.
• Contribute to the development of branding and marketing collaterals, including logo and
• packaging design, pamphlets, catalogues, and manuals.
• Collaborate with internal stakeholders, such as designers and cross-functional teams, as
• well as external partners, to interpret briefs and translate them into creative content.
• Develop and articulate content ideas with clarity and precision.
• Play an active role in maintaining brand continuity, guidelines, and positioning.

Eligibility

• Graduation, a Bachelors/PG Degree in English/Humanities is preferred.
• Strong command of the English language with excellent writing skills.
• Keen observation and understanding of how brands work and connect with their audience.
• Ability to analyse and appreciate the storytelling and tropes used in advertisements.
• Prior experience in creative copywriting, content ideation, and production.
• A portfolio showcasing past work and achievements.