- Content Writing using AI Tools
Rather than writing every word from scratch, you will act as an AI Editor and Prompt Engineer.
Prompting: Crafting specific instructions for tools like ChatGPT, Claude, or Jasper to generate blogs, social media posts, or newsletters.
Fact-Checking: AI can hallucinate (make things up). Your job is to ensure every claim, date, and statistic generated is 100% accurate.
Humanizing Content: Adjusting the AI's output to match the brand's voicemaking it sound less like a robot and more like a person.
SEO Optimization: Using AI to help find keywords and meta-descriptions to help the content rank on Google.
- Google and LinkedIn Search for News and Articles
This is the Research and Curation phase. You are the eyes and ears of the company.
Trend Spotting: Checking LinkedIn for viral industry posts or hot takes to see what people are talking about right now.
Content Sourcing: Finding high-quality articles or reports on Google that can be used as references for your writing.
Competitive Intelligence: Keeping an eye on what competitors are posting so your team can react or do it better.
- Designing Creatives using Canva
You will be responsible for the Visual Storytelling aspect of the content.
Template Customization: Taking existing brand templates and updating them with new headlines or data points.
Social Media Assets: Creating scroll-stopping graphics for LinkedIn, Instagram, or X (Twitter).
Data Visualization: Turning a boring statistic you found during your research into a clean, easy-to-read chart or infographic.
Branding: Ensuring all visuals use the correct company colors, fonts, and logos.
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