Content Writers (executive)

Job description:

Job Title: Content Writer

Job Type: Full-time, Work from Office (WFO)

Location: Chhatarpur, New Delhi

Experience: 1–4 Years

Industry: Health & Wellness | Nutraceuticals

About Muditam:

Muditam is a fast-growing wellness brand focused on delivering authentic, effective, and affordable health solutions. We blend the wisdom of Ayurveda with modern digital strategies to create meaningful customer experiences and support long-term wellness journeys.

Role Overview:

We are looking for a creative and detail-oriented Content Writer who can craft engaging, informative, and conversion-focused content. The ideal candidate should have a strong grasp of SEO, storytelling, and audience engagement, with the ability to simplify wellness concepts into compelling content.

Key Responsibilities:

Write high-quality, engaging, and SEO-friendly content for blogs, website pages, and product descriptions

Create content for social media platforms like Instagram, YouTube, and LinkedIn

Develop educational and informative content aligned with Ayurveda and wellness topics

Collaborate with the marketing team to execute content strategies and campaigns

Optimize content using SEO best practices (keywords, meta tags, readability, etc.)

Research industry trends, competitor content, and audience preferences

Assist in content planning and maintaining editorial calendars

Ensure consistency in brand voice across all content formats

Support email marketing and ad copy creation when required

Requirements:

1–3 years of experience in content writing, digital content, or copywriting

Strong writing, editing, and proofreading skills

Basic understanding of SEO, keyword research, and search intent

Ability to simplify complex health and wellness concepts into reader-friendly content

Creative mindset with attention to detail

Familiarity with tools like Google Docs, Grammarly, or SEO tools is a plus

Interest or experience in wellness, Ayurveda, or lifestyle content is preferred

What We Offer:

Opportunity to work with a fast-growing D2C wellness brand

Hands-on experience in SEO and digital content strategy

Creative and collaborative work environment

Learning and growth opportunities in content and digital marketing

Exposure to brand building and storytelling