Responsibilities of a Content Writer:
- Create BLOGS/GUEST POSTS, according to the requirements.
- Conduct simple keyword research and use SEO guidelines to increase web traffic.
- WEBPAGE CONTENT creation incorporating SEO techniques for different brands/car models.
- Update website content as needed
- Copywriting skills for Creatives being published on social media and other online platforms.
- Creating Content for YOUTUBE/VIDEOS
- Content for SOCIAL MEDIA POSTS and Ad Campaigns related to EVENTS and other offers.
- WHATSAPP BLASTS for different brands/car models.
- Generating ideas for new content types in automotive industry.
- Submit work to the Manager for input and approval.
- Coordinate with marketing and design teams to illustrate articles.
- Ensure all-around consistency (style, fonts, images and tone).
Preferred Skills:
- Proven work experience as a Content Writer, Copywriter or similar role.
- Portfolio of published articles.
- Experience doing research using multiple sources
- Familiarity with web publications.
- Excellent writing and editing skills in English.
- Hands-on experience with Content Management Systems (e.g. WordPress).
Qualifications:
- Bachelors degree/MBA- in English, Communications, Journalism, Marketing, or a related field.
- Proven experience (2+ years) in content writing, preferably in the
- Strong writing, editing, and proofreading skills with a keen attention to detail.
- Understanding of SEO best practices and keyword research tools.
- Ability to write for different platforms and audiences, adapting tone and style as needed.
- Creative thinker with the ability to generate fresh ideas for content.
- Strong communication skills, both written and verbal.
- Proficiency with content management systems (CMS), Microsoft Office, and Google Docs.