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Content Writer & Google Ads Specialist

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  • Posted a day ago
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Job Description

We are looking for a talented and versatile Content Writer & Google Ads Specialist who can create high-quality, original content for different industries while also managing and optimizing Google Ads campaigns.

The ideal candidate should have excellent writing and research skills, a strong understanding of different audiences and industries, and practical experience in Google Ads.

Key Responsibilities

Content Writing

  • Create high-quality, original, and 100% human-written content for websites, landing pages, blogs, service pages, product pages, and other digital platforms.
  • Research different industries, businesses, topics, and target audiences to develop accurate and engaging content.
  • Adapt writing style, tone, and messaging according to different brands and industries.
  • Create informative, engaging, and conversion-focused website and marketing content.
  • Review, edit, and proofread content to ensure excellent grammar, readability, accuracy, and consistency.
  • Develop fresh content ideas based on business requirements and target audiences.
  • Ensure all content is original, well-researched, and aligned with the brand's communication style.

Google Ads

  • Set up, manage, monitor, and optimize Google Ads campaigns.
  • Conduct keyword research and identify relevant targeting opportunities.
  • Manage campaign structure, budgets, bidding, targeting, and negative keywords.
  • Monitor campaign performance and make regular optimizations.
  • Analyze key performance metrics such as CTR, CPC, conversions, conversion rate, and ROAS where applicable.
  • Identify opportunities to improve campaign performance and achieve business objectives.
  • Prepare basic Google Ads performance reports and insights.
  • Coordinate with the content and marketing team to ensure landing pages and campaign messaging support advertising objectives.
Requirements
  • Proven experience in content writing and Google Ads.
  • Excellent English writing, grammar, editing, and proofreading skills.
  • Ability to produce original, human-written content across different industries.
  • Strong research skills and the ability to quickly understand unfamiliar industries and topics.
  • Hands-on experience managing Google Ads campaigns.
  • Good analytical and problem-solving skills.
  • Ability to manage multiple projects and meet deadlines.

Ideal Candidate

We are looking for someone who is a strong content writer with practical Google Ads experience. The candidate should be able to independently handle content requirements across different industries and effectively manage paid advertising campaigns.

More Info

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Job ID: 152910725

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