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Responsibilities:
• Content writer is responsible for writing content for the brand and its products for various offline and online publications.
• Create / write new content for assist marketing campaigns.
• Research industry-related topics.
• Write marketing copies to promote the brand and its products.
• Prepare well-structured drafts using Content Management Systems.
• Proofread and edit blog posts before publication.
• Coordinate with marketing and design teams to illustrate articles for images to go in articles.
• Conduct simple keyword research and use SEO guidelines to increase web traffic.
• Identify customers needs and gaps in our content and recommend new topics.
• Ensure all-around consistency (style, fonts, images and tone) of the content.
• Update website content as needed.
Experience
• Proven work experience as a Content Writer, copywriter or a similar role.
• Portfolio of published articles
• Experienced in doing research using multiple sources
• Familiarity with web publications.
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress).
• Bachelor's degree in journalism / mass communication or BA / MA in English literature.
Job ID: 150529717
Skills:
SEO techniques, Research
Skills:
Understanding of UPSC and State PCS exam patterns, Proofreading, Research Skills, Content Creation
Skills:
Marketing funnels, Google Ads, Blog Optimization, Keyword Research, User journey, Short-form video content creation, SEO fundamentals, Meta Ads, On-Page SEO
Skills:
Content Writing
Skills:
WordPress, SEO, Technical Writing, AI writing tools, backlink strategies, Google Docs
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