Job Title: Content Writer for a digital Marketing co at Chennai
Location: Saligramam, Chennai
CTC: ₹3.60 LPA
We are looking for a creative and detail-oriented Content Writer to join our team at a leading company in Chennai. If you have a passion for storytelling, strong writing skills, and an eye for detail, we'd love to hear from you.
Key Responsibilities
1. Content Creation
- Develop clear, engaging, and original content for blogs, websites, landing pages, and social media platforms.
- Create compelling copy for advertisements, email campaigns, and marketing materials.
- Ensure all content aligns with the brand's tone, voice, and messaging guidelines.
2. SEO Optimization
- Perform keyword research and implement SEO best practices.
- Optimize content to improve search engine visibility and rankings.
- Collaborate with the SEO team to align content strategies.
3. Research & Ideation
- Conduct in-depth research on industry-related topics.
- Generate innovative content ideas based on trends, audience insights, and business goals.
- Stay updated on content trends and competitor activities.
4. Editing & Proofreading
- Proofread and edit content to ensure clarity, accuracy, and consistency.
- Maintain high standards of grammar, tone, and formatting.
5. Collaboration
- Work closely with designers, marketers, and social media teams.
- Support content planning and editorial calendar development.
- Incorporate feedback and revise content as needed.
Requirements & Skills
- Bachelor's degree in English, Journalism, Marketing, or a related field.
- Minimum 2–4 years of experience in content writing or copywriting in any advertising/Digital Marketing agency preferred..
- Excellent writing, editing, and proofreading skills.
- Basic understanding of SEO and keyword optimization.
- Ability to manage multiple projects and meet deadlines.
- Familiarity with CMS platforms (e.g., WordPress) is an added advantage.
Key Performance Indicators (KPIs)
- Content quality and audience engagement
- SEO performance (rankings and traffic growth)
- Timely delivery of content
- Consistency in brand tone and messaging
- Contribution of content to lead generation
If your experience aligns with our requirements, please share your updated resume at [Confidential Information]
